- Removing the concept of the data ivory tower

- Understanding that there will always be better technology

- Asking- 'is our data quality improving'

- Realizing if we have we made folks more aware of their responsibilities around data

- Understanding if we done better for our customers and that's how we survive as a company

- Appreciating that our shareholders expect us to properly manage our data

- We don't need to create data driven company cliches

- Getting out in front of any issues that will get in the way of us collectively doing our jobs 

- Understanding the technology we'll need but bringing ultimately bringing together business requirements

- Translating, not dictating the standards, framework and mindset to drive the company forward by explaining why data is important 

- Understanding that if data is not currently a strategic asset, then it is a liability