Stephen Blaylock

Data Product Manager ITV

Stephen is the Data Product Manager at ITV, responsible for building data products that support analysts and data scientists as a new data platform is established. With 12+ years of experience across analytics consulting, product management, and data intensive businesses, Stephen started his career as an analytics consultant at PA Consulting before moving into product at Just Eat and, now, ITV. His career has consistently focused on using product and UX thinking to solve complex data problems, turning data and technology into products that are useful, intuitive, and deliver meaningful outcomes for their users and organisations.

Day 2 - Wednesday 20th January 2027

11:30 AM Presentation: Lessons from the Field: Successfully Embedding a Data Product Manager at ITV

Introducing a Data Product Manager between central platforms and domain insight teams can create immediate friction around access, authority and ways of working.

Drawing on firsthand experience at ITV, this session explores how to clarify the role, overcome functional resistance and move from being a reactive data service towards a scalable product model.

Defining clear ownership boundaries across product, platform, architecture and insight teams
Maintaining strong connections between analysts and business decision-makers
Balancing architectural standards with product autonomy and speed
Preventing governance and platform processes from slowing delivery
Using positive friction to build alignment and embed product thinking

Check out the incredible speaker line-up to see who will be joining Stephen.

Download The Latest Agenda

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