A letter from #GenAISummit's event director
Europe’s Leading Closed-Door Summit for Enterprise Leaders Operationalising, Scaling & Embedding AI
When we first launched the Generative AI Summit four years ago, everything felt new - the ideas, the energy, the sense that we were standing at the edge of something transformative. Back then, the conversations were about experimentation and imagination. Today, they’re about scale, structure, and impact.
Watching this community evolve has been incredible. Each year, we’ve seen organisations move from early pilots to real-world adoption - from testing to transforming. What began as isolated experiments has become enterprise strategy. And now, in 2026, we’ve reached a turning point.
Now, in 2026, the focus is on scaling: orchestrating people, processes, and technology to build intelligent systems that can adapt, act, and evolve.
The challenge isn’t whether to adopt AI - it’s how to embed it: across teams, systems, and decisions. Enterprises are shifting from AI-ready to AI-native - building adaptive architectures, aligning governance with innovation, and designing for autonomy at scale. But with this progress comes pressure. The expectations are higher, the stakes are greater, and the speed of change is unlike anything we’ve seen before.
That’s why this summit matters. The Generative AI Summit 2026 is where the leaders shaping this era come together - not to speculate, but to share what’s real: what’s working, what’s hard, and what’s next.
This remains the only independent, closed door, practitioner-led summit dedicated to scaling and operationalising Generative and Agentic AI. I can’t wait to see the conversations, the collaborations, and the breakthroughs that emerge as we continue to define what the AI native enterprise truly looks like.
Mhairi Macbride, Conference Director, Generative AI Summit
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Passes provide access to exclusive case studies, deep-dive workshops, meals, receptions and more. Choose the best pass for you and your team!
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Platinum Pass
Register and Pay By Friday, 21 November 2026- Access to main conference days (14-15 April 2026)
- Access to entire workshop day (4x workshops - 13 April 2026)
- Day 1 Evening Drinks Reception (14 April 2026)
- Membership to AI, Data & Analytics Network Online Community
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Diamond Pass
Register and Pay By Friday, 21 November 2026- Access to main conference days (14-15 April 2026)
- Access to workshop day (3x workshop - 13 April 2026)
- Day 1 Evening Drinks Reception (14 April 2026)
- Membership to AI, Data & Analytics Network Online Community
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Gold Pass
Register and Pay By Friday, 21 November 2026- Access to main conference days (14-15 April 2026)
- Access to workshop day (2x workshop - 13 April 2026)
- Day 1 Evening Drinks Reception (14 April 2026)
- Membership to AI, Data & Analytics Network Online Community
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Silver Pass
Register and Pay By Friday, 21 November 2026- Access to main conference days (14-15 April 2026)
- Access to workshop day (1x workshop - 13 April 2026)
- Day 1 Evening Drinks Reception (14 April 2026)
- Membership to AI, Data & Analytics Network Online Community
£{{ total }}
Bronze Pass
Register and Pay By Friday, 21 November 2026- Access to main conference days (14-15 April 2026)
- Day 1 Evening Drinks Reception (14 April 2026)
- Membership to AI, Data & Analytics Network Online Community
£{{ total }}
Solution Providers Pass
Register and Pay By Friday, 21 November 2026- Access to main conference days (14-15 April 2026)
- Day 1 Evening Drinks Reception (14 April 2026)
- Membership to AI, Data & Analytics Network Online Community
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