Adriana Castro

VP of Data and Digital Strategy The Adecco Group

Adriana has over 18 years of experience in the field, starting as a technology consultant and eventually steering large-scale digitalization programs. Her journey has encompassed roles in data and innovation, where she focused on developing robust data management and integrated enterprise architecture solutions, designed advanced analytics programs, and implemented effective change management strategies. One of the highlights of her career has been working across diverse geographies and industries, with expertise in FMCG, life sciences and talent solutions. In her most recent role as the VP of Data and Digital Strategy at The Adecco Group, a leading HR services company, she has been at the forefront of driving digitalization, addressing the challenges of the future of work, and ensuring sustainable employability for everyone. This role has allowed her to explore and implement innovative solutions to harness human potential. As a lifelong learner, she is passionate about developing high-performing teams and leveraging AI to elevate human capabilities to new heights.

Main Conference Day Two - Wednesday 22nd May

3:20 PM Panel Discussion: Navigating Trust & Authenticity in the Age of AI

Explore the critical intersection of authenticity, trust, and transparency, crucial for success for your employees & customers.

-       Establishing clear communication channels to convey the ethical use and limitations of generative AI systems.

-       Implementing transparent AI governance frameworks to build trust and ensure responsible and ethical AI practices.

-       Fostering collaboration and dialogue between businesses, AI developers, and the public to address concerns collaboratively.

Check out the incredible speaker line-up to see who will be joining Adriana.

Download The Latest Agenda