Antonio López González

Chief Data Officer (Spain) Decathlon

Antonio is a physicist specialized in Innovation. +15 years of experience in innovation strategy, technology and building collaboration environments on a large scale. He is currently Chief Data Officer at Decathlon Spain where he leads the Data, Analytics and Artificial Intelligence strategy to support Decathlon's vision. Always attracted by the space of collaboration between people and technology. He is passionate about sports and in particular water sports such as windsurfing or surfing.

Main Conference Day Two - Wednesday 22nd May

11:30 AM Augmented GenAI: The Importance & Complexity of Including Human Expertise in the Loop for Creation & Evaluation.

It's crucial to understand how to transition from AI hype to real business value:

-       Defining clear AI objectives aligned with business goals to ensure meaningful value creation.

-       Cultivating cross-functional AI teams that work collaboratively to drive tangible outcomes.

-       Continuously evaluating AI investments, pivoting strategies as needed to maximize generative AI's impact. 

Check out the incredible speaker line-up to see who will be joining Antonio.

Download The Latest Agenda