David Fearne

David Fearne

VP of AI NTT Data
David Fearne

David Fearne is the leading Global Research to Application for AI at NTT Data Globally, responsible for ensuring the company delivers the most innovative AI solutions to its clients. He joined NTT Data from Cognizant, where he served as Global Head of Generative AI.

An accomplished AI leader, David has received multiple industry awards, including Solution of the Year at the 2024 AI Summit London for the design and delivery of an agentic, population-scale medical triaging platform in the UAE. Beyond industry impact, David has advised governments on AI policy and strategy, supporting the UK Cabinet Office and, over the past three years, the UAE, Singapore, and the European Parliament on agentic AI adoption. He is also a researcher focusing on human–AI adoption, with a particular focus on how organisations can balance evolving human and artificial workforces ensuring they integrate AI responsibly and effectively at scale.

Conference Day One - Tuesday 14th April

11:30 AM Presentation/Case Study: Context is Everything - Why Better AI Starts with Better Understanding

As organisations push to deploy increasingly powerful models, many are discovering a fundamental limitation: intelligence without context leads to poor decisions at scale. From disconnected data to shallow prompts, the absence of context is often what turns promising AI initiatives into noise rather than value. Unlocking meaningful outcomes requires more than smarter models - it demands a deeper understanding of how context is captured, structured, and applied across systems and workflows. Attend this session to delve into:


  • Identifying where lack of context is limiting AI performance and decision quality
  • Structuring data, prompts, and workflows to deliver more relevant, grounded outputs
  • Moving beyond model capability to design systems that embed context at every layer

Check out the incredible speaker line-up to see who will be joining David.

Download The Latest Agenda