Jordi Escayola

Head of Advanced Analytics, Artificial Intelligence and Data Science (Director) Sanofi CHC

Main Conference Day One - Tuesday 21st May

1:20 PM Leveraging Generative AI to Enhance Customer Insights and Analytics

Jordi's team at Sanofi's consumer business have identified Customer Insights and Analytics as an area where they can extract the most value from Generative AI. 

In this session he will share their lessons learned in regards to:

  • Unlocking Content Generation: Harness AI to create personalized, engaging customer content
  • Bridging Language Barriers: Translate and analyse data across languages for global insights
  • Navigating Cultural Adoption: Learn strategies to ensure AI resonates with diverse audiences

In conclusion, by sharing lessons learned in unlocking content generation, bridging language barriers, and navigating cultural adoption, Jordi offers valuable insights into how Sanofi's consumer business leverages Generative AI to extract maximum value from customer insights and analytics, paving the way for personalized, global, and culturally resonant experiences. Attend session to learn more.

Check out the incredible speaker line-up to see who will be joining Jordi.

Download The Latest Agenda