Clara Higuera

Responsible AI Lead BBVA

Responsible AI Summit Main Conference Day 1 - Tuesday 23 September

11:00 AM Presentation – From Foundation to Application: Measuring Language- and Culture-Specific Bias in LLM-Powered Applications

How do LLMs behave across different languages and cultural contexts — and what does this mean for fairness in real-world deployments? Clara, Responsible AI lead at BBVA, is translating her applied research on multilingual LLM bias into concrete methodologies to evaluate bias in LLM-powered applications. Her work focuses on identifying performance disparities across demographics and vulnerable groups that could lead to discriminatory outcomes.

  • Using control and adversarial testing, as well as cultural probing, to surface hidden biases in LLM-powered applications
  • Adapting open-domain bias metrics to enterprise-specific use cases and decision contexts
  • Integrating fairness assessments into scalable pipelines with sociotechnical oversight
  • Embedding bias evaluations into product workflows to support accountable, trustworthy, human-centered AI


Check out the incredible speaker line-up to see who will be joining Clara.

Download The Latest Agenda