Andreas Madsen

Andreas Madsen

Director, Head of Enterprise Data Platforms Lundbeck
Andreas Madsen

Conference Day 1

4:00 PM Presentation: Data Products as the Foundation for Federated Governance

Investing in modern data platforms to accelerate analytics and AI is now a must, but enterprises are struggling to scale governance as platforms, domains, and teams multiply. The result is often fragmented ownership, duplicated logic, inconsistent KPIs, and limited trust in data.
At Lundbeck, Andreas Madsen is leading the evolution of a federated enterprise data ecosystem built around governed data products rather than platform consolidation. Instead of forcing all workloads onto a single technology stack, Lundbeck is establishing shared governance, semantics, and discovery across SAP, Snowflake, and Microsoft Fabric through a product-centric operating model, enabling federated platforms to operate as a single governed ecosystem.

 Establishing clear ownership and accountability by defining data contracts and product boundaries
 Enabling shared semantics and reusable logic across domains to reduce inconsistency and duplication
 Creating unified discovery and cross-platform governance through marketplace and lineage capabilities