Conference Day 1: Tuesday 13th October 2026

8:00 am - 8:45 am Registration & Breakfast

For many data leaders, the challenge is no longer building data products but ensuring they deliver consistent value at scale. As definitions vary and demand grows, questions remain around ownership, reuse, and how to avoid creating more complexity instead of less.
This panel brings together senior data leaders to define what truly differentiates high-performing data products, focusing on the decisions, trade-offs, and structures that enable scale, trust, and long-term impact.

 Defining the characteristics that make data products scalable, usable, and trusted across the enterprise
 Aligning ownership and product thinking across data, platform, and business teams
 Connecting platform, governance, and ownership decisions to measurable business value

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Rafael Laffarga Leo

Head of Product Data, AI & Digital Employee Experience
Roche

Many organisations invest heavily in platforms and tools but struggle to realise value due to cultural resistance and misaligned incentives. This panel explores how enterprises manage the cultural shift required to support data products, AI adoption, and new ways of working, particularly across functions that have not traditionally engaged deeply with data.

 Aligning incentives and behaviours to support product thinking
 Embedding data and AI into everyday decision making
 Supporting organisation wide adoption through culture and leadership

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Elcio Abrahao

Platform Director - Head of Data
Syngenta

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Yang Zhou

Head of Data Engineering & Platforms
DFDS

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Andreas Madsen

Director, Head of Enterprise Data Platforms
Lundbeck

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Stefania Bonà

Senior Director, Open Banking Payment Products
VISA

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Theo Gough

Data & Analytics, Head of Strategy, Governance & Experimentation Enablement
Just Eat Takeaway.Com

9:30 am - 10:00 am Presentation: Designing Data Products for a World of AI Agents

Rafael Laffarga Leo - Head of Product Data, AI & Digital Employee Experience, Roche

Data platforms weren't built for agents that act, decide, and operate on sensitive data. Yet 
across many organisations, that is already the reality: data products are being consumed 
not just by people, but by AI systems working across domains like people and finance. At 
Roche, Rafael Laffarga is rethinking how data products and platforms are designed so they 
can support this shift. With a growing catalogue of governed data products and federated 
ownership in place, the focus is moving towards making these products usable, traceable, 
and safe for both human and agent-driven consumption, without slowing down value 
creation across the business. This includes tackling new questions around ownership, 
lifecycle, and cost, as well as understanding what agents are interacting with data, how 
they behave, and how their actions can be tracked and improved over time. 

• Designing data products and platform capabilities that support both human and 
 agent-driven use cases
• Aligning federated ownership, governance, and lifecycle practices to ensure 
 consistent, reusable data products
• Implementing observability and identity mechanisms that make AI-driven interactions 
 traceable and accountable

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Rafael Laffarga Leo

Head of Product Data, AI & Digital Employee Experience
Roche

10:00 am - 10:30 am Morning Coffee Break & Speed Networking

10:30 am - 11:00 am Congratulations, You Have Data Products, Now What?

Jean-Georges Perrin - Chief Data Strategist, Actian
Many organisations have started adopting Data Products. But once they are in place, a new set of questions emerges: What have you actually built? How mature are your Data Products? And where should you focus next?

This session introduces a practical framework for answering those questions. First, we'll look at Data Products across two dimensions: their level of autonomy, from logical and discoverable through to autonomous and smart, and how the underlying data is delivered, whether virtualised, materialised or hybrid. Together, these provide a clearer picture of the Data Products across your organisation and how they can evolve.

We'll then explore how the Open Maturity Model Standard (OMMS), an emerging BITOL standard from the Linux Foundation, can provide a consistent, standards-based approach to assessing Data Product maturity. See how maturity criteria can be defined and automatically evaluated against ODCS data contracts and ODPS Data Products, helping organisations move beyond subjective assessments towards measurable and governed improvement.

Grounded in open standards and designed for existing data environments, the session provides a practical way to understand where your Data Products are today and identify the most valuable next steps.

Takeaways 

• Assess Data Products across autonomy and materialisation to understand what you have actually built
• Identify practical opportunities to evolve Data Products based on their current capabilities and maturity
• Use OMMS to define and consistently assess maturity across Data Products



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Jean-Georges Perrin

Chief Data Strategist
Actian

11:00 am - 11:30 am Presentation: Data Products as the Foundation for Federated Governance

Andreas Madsen - Director, Head of Enterprise Data Platforms, Lundbeck


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Andreas Madsen

Director, Head of Enterprise Data Platforms
Lundbeck

11:30 am - 12:00 pm Presentation: Making AI and Data Products Work in a Regulated World: Privacy, Risk, and Real-World Trade-offs

Orsolya Salla - Assistant General Counsel, Collins Aerospace

As organisations accelerate AI adoption and scale data products globally, data privacy and regulatory pressure are moving from a compliance exercise to a core part of how these systems are designed and operated. What works in one market may not be viable in another, and decisions made centrally must still be implemented in a way that meets local legal and regulatory requirements. Orsolya Salla shares how large organisations are navigating this complexity, working across business, HR, legal, and data teams to enable AI-driven use cases while managing risk. With evolving frameworks such as GDPR and the EU AI Act, the challenge is no longer whether to act, but how to balance innovation with accountability in environments where the consequences of getting it wrong are significant. 

• Aligning global data and AI initiatives with local privacy, regulatory, and compliance requirements
• Embedding privacy, legal, and governance considerations into data product and AI development from the outset
• Managing risk, accountability, and communication as AI use cases expand across the organisation

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Orsolya Salla

Assistant General Counsel
Collins Aerospace

12:00 pm - 1:00 pm Lunch

1:00 pm - 1:30 pm Presentation: Trusted Intelligence at Scale: The New Architecture for AI in the Enterprise

Steve Morgan - Senior Data Platform Architect, Starburst

AI models are commoditizing faster than most enterprises expected. The race that 
matters now is not which model is best - but for the enterprise intelligence the model can 
draw on.
Most organisations operate across data estates that were never built to converge: 
mainframes, cloud warehouses, LOB platforms, regional systems, regulatory data stores.
 
Centralizing everything first is not just slow - it's often structurally impossible due to 
technology incompatibility, effort to move & duplicate data, and constraining regulation 
such as DORA and GDPR.The instinct to migrate and centralise data before activating AI is 
not only stalling effort, it's often causing it be abandoned long before production.
The path forward is different: connect to data where it lives, organize it into trusted, 
governed business context, and activate it for every agent, every analyst, and every 
analytics workflow that depends on a defensible answer. Gartner named this architecture 
at their Data & Analytics Summit in London, May 2026 as the "Context Layer". Not only 
is it a core data & analytics infrastructure requirement, but it also foresees demand for 
semantic transparency as a governance obligation.
In this discussion, we'll unpack what that looks like in practice: 

• How zero-data-movement federation unlocks AI without touching data residency and 
 sovereignty constraints
• Why organized, governed business context — not raw data access — is what separates 
 AI at scale from AI in pilot
• How accountability travels with the data: governance embedded at the intelligence 
 layer, not applied at the storage layer
• What a 45-to-90-day path from conversation to live enterprise capability looks like for 
 an enterprise ready to move

Steve Morgan

Senior Data Platform Architect
Starburst

For many data leaders, the challenge is no longer building data products but ensuring they  deliver consistent value at scale. As definitions vary and demand grows, questions remain around ownership, reuse, and how to avoid creating more complexity instead of less. This  panel brings together senior data leaders to define what truly differentiates highperforming data products, focusing on the decisions, trade-offs, and structures that  enable scale, trust, and long-term impact. 

• Defining the characteristics that make data products scalable, usable, and trusted across the enterprise
• Aligning ownership and product thinking across data, platform, and business teams
• Connecting platform, governance, and ownership decisions to measurable business value

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Moulisa Bhowmik

Global Head - Master Data Products & Platforms
The Kraft Heinz Company

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Sonja Galkin

Head of Data Excellence & AI Transformation
Länsförsäkringar

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Jürgen Pannek

Senior Executive — Digital, Data & Commercial
B2B Distribution

2:00 pm - 2:30 pm Presentation: From Data Chaos to AI that is Auditable, Explainable & Trusted at Scale

Gabor Harsanyi - Head of M&CR Data Office, Ericcson

AI is accelerating across organisations, but data foundations are not keeping up. Tools multiply, teams move independently, and ownership remains unclear, leaving gaps in metadata, quality, and accountability that quietly undermine trust. Gabor Harsanyi explores the reality inside Ericcson in navigating fragmented platforms and parallel data environments, where instead of slowing innovation with AI, the focus shifted to strengthening metadata, embedding governance into everyday workflows, and making ownership visible across teams.

 Connecting fragmented data sources through practical metadata and catalogue approaches that expose context and ownership
 Embedding governance, privacy, and data quality into workflows so accountability sits with the teams using the data
 Shifting conversations with leadership from AI capability to AI accountability through clear, outcome-led storytelling

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Gabor Harsanyi

Head of M&CR Data Office
Ericcson

2:30 pm - 3:00 pm Presentation: From Teams to Products: Redefining Ownership, Flow, and Collaboration at Just Eat Takeaway

Theo Gough - Data & Analytics, Head of Strategy, Governance & Experimentation Enablement, Just Eat Takeaway.Com

At Just Eat Takeaway, data products have become more than a delivery model, they are a way to redefine how teams work together. As demand for data grows, the challenge shifts from building solutions to managing ownership, flow, and accountability across engineering, analytics, and business teams. Theo Gough shares how applying product thinking to data is reshaping the operating model, introducing clearer boundaries, reducing friction, and enabling teams to move from reactive delivery to more structured, collaborative ways of working.

 Defining ownership and accountability by introducing data products as bounded units with clear responsibilities and service expectations
 Enabling collaboration across engineering, analytics, and business teams through shared contracts and product-led workflows
 Managing demand and improving delivery flow by shifting teams from reactive execution to structured, product-driven approaches

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Theo Gough

Data & Analytics, Head of Strategy, Governance & Experimentation Enablement
Just Eat Takeaway.Com

3:00 pm - 3:30 pm Afternoon Coffee Break

As data products, self service access, and AI adoption expand, governance complexity increases significantly. This panel brings together data, governance, and risk leaders to discuss how governance models evolve to support scale, automation, and regulatory pressure while still enabling teams to deliver at pace.

 Scaling governance across products, platforms, and AI workloads
 Aligning data, risk, and compliance teams around shared objectives
 Maintaining trust and control as data usage expands

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Gabor Harsanyi

Head of M&CR Data Office
Ericcson

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Rafael Laffarga Leo

Head of Product Data, AI & Digital Employee Experience
Roche

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Theo Gough

Data & Analytics, Head of Strategy, Governance & Experimentation Enablement
Just Eat Takeaway.Com

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Jerry Caviston

Chief Executive Officer
Archive360 LLC

4:00 pm - 4:30 pm From Data Mesh to Data Foundation: Designing Data Products and Teams That Actually Scale

Yang Zhou - Head of Data Engineering & Platforms, DFDS


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Yang Zhou

Head of Data Engineering & Platforms
DFDS

4:30 pm - 5:00 pm Who Owns the Data? Understanding Key Parameters of Successful Data Products to Improve Quality and Margins

Jürgen Pannek - Senior Executive — Digital, Data & Commercial, B2B Distribution

Most data product initiatives do not fail on the platform. They fail quietly on a question 

nobody settles at the start: who may use which data, for what purpose, and on what 

contractual basis. In a federated distribution network of around 1,200 independent 

distributors and more than 3,000 suppliers — none of whom can be instructed — that 

question has to be answered before anything can be sold. Jürgen Pannek shares how 

a proprietary product classification was developed into a commercial data product 

whose revenue and earnings more than doubled, built on a federated architecture with 

an explicit chain of rights between data providers and data recipients. The focus is on 

what made it sellable: ownership that holds up legally, a value exchange suppliers and 

distributors were willing to pay for, and governance measured in margin rather than in 

completeness scores.

• Defining data ownership and usage rights that make monetisation possible in the first 

 place

• Designing data products suppliers and distributors will actually pay for — and 

 recognising early the ones they never will

• Building governance and platforms that lift margins, not just data quality

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Jürgen Pannek

Senior Executive — Digital, Data & Commercial
B2B Distribution

5:00 pm - 7:00 pm Networking Drinks