2 - 4 December 2025 | Amsterdam, The Netherlands
Business Cases & Tech:
Transition from POCs to robust, enterprise-wide applications that deliver real value & ROI
3rd Annual Generative AI EUROPE 2025 - Agentic AI & Agentic Workflows
The Generative AI and Agentic AI space is evolving rapidly—from isolated copilots to interconnected agents capable of reasoning, planning, and executing tasks across enterprise workflows. Yet most organizations still face major hurdles: fragmented data, weak governance, unclear ROI, and fragile integrations. As businesses shift from experimentation to production, the need for scalable, compliant, and secure AI systems has never been greater.
IQPC’s third Annual Generative AI Europe 2025 aims to bring together the European community to share their expertise on implementing generative AI within enterprises. Practical use cases will help participants understand and overcome current technological limitations, data models, small and large language models. The event will also cover how to democratize generative AI within enterprises, manage change, ensure content safety and compliance, and scale concepts into stable, effective real-world applications that can drive significant business value.
This conference will bring together CIOs, CDOs, Head of Generative AI, Machine Learning, Data, Innovation and Technology and other industry experts with job titles including AI,ML, NLP, Data Scientists, Analytics and Business Executives.
Why join Generative AI Europe 2025 ?
🌐 Gain a Strategic Edge with Agentic AI
Discover how leading enterprises are moving beyond automation—deploying multi-agent systems that reason, plan, and adapt across core business functions to unlock real competitive advantage.
📊 Real-World Use Cases, Not Hype
Learn from deep-dive case studies and production-ready architectures presented by industry leaders from BASF, Microsoft, Lufthansa, Deutsche Telekom, Merck, and more.
⚖️ Operationalize Compliance & Governance
Understand how organizations are turning the EU AI Act into actionable governance frameworks—ensuring transparency, safety, and trust across AI initiatives.
🤝 Meet Europe’s AI Decision-Makers
Connect with C-level executives, digital transformation leaders, and AI architects from across Europe—sharing insights, strategies, and scalable solutions in a high-impact environment.
Register Now. Which customer are you?
Conference passes provide access to the Big Idea Stage, Receptions, Meals, the Innovation HUB, and so much more!
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- Focus Day Personalized AI
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Hear from Past Attendees
"The highlight for me was meeting truly fantastic people. We had great, authentic conversations—not just about what went well, but also very honestly about what didn’t, and how those challenges were addressed. There were so many valuable lessons learned. The organization by IQPC Germany was excellent. I reconnected with people I met last year and was impressed by how much the technology has evolved in just 12 months. It’s truly amazing. Thank you for having me—it’s been a pleasure to be here with you!"
Hafsia Kebbal-Levin
Former Director Learning & Development @ J&J Innovative Medicine Germany
"Oh yes, it was an amazing event—I really enjoyed it! One of the key highlights for me was the quality of the content: great talks, engaging panels, and insightful keynotes focused on the real-world applications of Generative AI. I especially appreciated the discussions around how to leverage its value, measure return on investment, and understand its broader impact. What stood out was the cross-industry perspective—it wasn’t limited to one sector. We saw use cases from healthcare, finance, legal, and more. And of course, the people! Meeting peers from various industries made it even more valuable. There was so much to take away from this event."
Donatien Chedom Fotso
Head of Applied AI - CB Data Science CoE @ Deutsche Bank
"What stood out to me were the excellent sessions you put together at the Generative AI Europe. The content was truly engaging—I especially enjoyed some of the presentations, like the one from McKinsey and the keynote by Daniel Hulme, Chief AI Officer at WPP, which was a great start to the day. What makes this event even more valuable are the people you meet and the meaningful connections you build. It’s not just about learning from cross-industry examples—it’s also about the relationships that come out of it. In fact, thanks to the Generative AI Europe, I met two of my closest friends at last year’s event. For that, I’m truly grateful. Thank you for having me again!"
Sonika Kapil
AI & App Chief Architect @ Microsoft
"What I really loved was the cross-industry perspective. You get to see Generative AI use cases from a wide range of application areas, which makes the event incredibly rich in insights. The people here are very open-minded, and there’s a shared enthusiasm for the potential of Generative AI. What stood out to me was the authentic, technical exchange—people weren’t just highlighting successes, but also being honest and critical about the challenges and where the world is heading. That gave the whole experience real depth."
Pooja Bhatia
Data & AI Cloud Solution Architect @ Microsoft
Meet our 2024 Speakers
Vice-President, Digital Transformation and International Groups, DFCG and Expert
Armand Angeli
DFCG
Chief Digital & Marketing Officer
Dino Metaxas
L’Oréal
Expert Capital Market Data Science
Dieter Konrad
Union Investment
Head of AI & Data Science, Connected Care
Milan Petkovic
Philips
Head of Applied AI - CB Data Science CoE
Donatien Chedom Fotso
Deutsche Bank
Chief AI Officer
Daniel Hulme
WPP
Director of Intelligent Automation
Cristina Duta
AECOM
Trustworthy AI Expert
Dr. Djalel Benbouzid
AIAAIC
Chief Data & AI Officer
Robert Chilvers
Newcross Healthcare
AI Platform Technology Manager
Dr. Rahim Malekshahi
BSH Home Appliances Group
Data & AI Cloud Solution Architect
Pooja Bhatia
Microsoft
Head of New Ways of Working
Dr. Guille Lorbada
Repsol
Chief Product Owner Conversational AI (Voice and Chatbots)
Tina Rahman
Telefonica
Digital, Data & IT Business Partner for Development & Medical Units & AI
Dimitri Metzger
Merck
Strategic Advisor and Lead Architect for AI & Data
Eric Joachim Liese
BSH Home Appliances Group
AI & Innovation Expert
Tomasz Chyrchel
L’Oréal
Chapter Team Lead Artificial Intelligence & Data Science
Joachim Stegmann
Deutsche Telekom AG, Innovation Hub
VP Innovation Centre Berlin
Iliana Portugues
Siemens Energy
Product Lead, MLOps, Data Engineer, Solutions Architect
Saif Addin Ellafi
BSH Home Appliances Group
AI & App Chief Architect
Sonika Kapil
Microsoft
Head, Predictive Analysis
Jonathan Crowther
Pfizer
Head of Data Governance & Analytics- Poland
Kazik Surala
Phillip Morris International
Technical Lead Generative AI
Ömer Adıgüzel
Lufthansa Group
Head of Data Engineering and Infrastructure
Aleksander Djurka
Stellantis
Chief Digital & Marketing Officer
Dinos Metaxas
L’Oréal
Visiting Lecturer
Anna Hovsepyan
King’s College London
AI Expert
Sergei Bobrovskyi
Airbus
Member of OECD.AI; former Hugging Face Counsel, Co-founder & COO
Carlos Muñoz Ferrandis
Alinia AI
Smart Analytics & AI Cluster Lead
Stiv Sterjo
CTO
Sebastian Nerz
beyondbots
Head of M&CR Data Office
Gabor Harsanyi
Ericsson
Associate Partner
Wouter Kokx
McKinsey & Company
Founder
Christian Hartmann
beyondbots
Head of AI
Dr. Egor Kraev
Wise
CEO
Nico Bitzer
Bots & People
AI Research Engineer
Elie Bakouch
Hugging Face
Data Engineer
Didier Lacrampe
Floa
Senior Innovation Manager - AI Lead
Tomasz Chyrchel
L’Oréal
Account Executive, EMEA
Jurriaan Krielaart
DataStax
Head of Generative AI & ML GTM - Europe North
Felipe Augusto Chies
Amazon Web Services
Smart Analytics & AI Cluster Lead
Stiv Sterjo
Partner
Ferry Grijpink
McKinsey & Company
Chief Datascience Officer
Virginie Lange
Floa
Managing Director & Head of Innovation
Rico Burnett
Morae Global
Head of Solution Engineer, EMEA
Michel de Ru
DataStax
Partner
Ashley van Heteren
QuantumBlack, AI by McKinsey
Senior Managing Director Digital Transformation
David Malkinson
Morae Global
Former Director Learning & Development
Hafsia Kebbal-Levin
J&J Innovative Medicine Germany
Our Brands
Thank you 2024 Sponsor & Exhibitors
Generative AI Integration
at MERCK
Dimitri Metzger, IT Business Partner for Healthcare R&D at Merck, gave a strong presentation in our USE CASES Stream on connecting GPT to chemical language model to suggest novel molecules based on favourable property profile.
Special rates available for Early Birds!
Enquire today to receive the largest savings possible! Qualified AI, innovation and automation professionals can save more than 1000€ off registration for a limited time only.
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CONTACT US
The Generative AI Europe will bring together business leaders from AI, Machine Learning, Data, Innovation and Technology in Amsterdam, this coming December.
To find out how you could take part or for any questions, please contact us below:
Marketing Enquiries
Vedran Sipic
Junior Marketing Manager
✉️ vedran.sipic@iqpc.de
📞 +49 (0)30 16637808
Sponsorship Enquiries
Marco Zieglschmid
Senior Sponsorship Manager
✉️ marco.zieglschmid@iqpc.de
📞 +49 (0)30 300 15 815
In Partnership With:
©2025 IQPC. All rights reserved.
Imprint:
Company information according to § 5 Telemediengesetz
IQPC Gesellschaft für Management Konferenzen mbH
Address: Rosenstrasse 2, 10178 Berlin, Germany
Tel: 49 30 52 001 534
E-mail: info@iqpc.de
Registered at: Amtsgericht Charlottenburg, HRB 76720
VAT-Number: DE210454451
Management: Torben Haagh, Richard A. Worden, Michael R. Worden
Impressum:
Firmeninformationen entsprechend § 5 Telemediengesetz
IQPC Gesellschaft für Management Konferenzen mbH
Adresse: Rosenstrasse 2, 10178 Berlin, Germany
Telefonnummer: 030 52001534
Email Adresse: info@iqpc.de
Registereintragungen: Amtsgericht Charlottenburg HRB 76720
Umsatzsteuer- Indentifikationsnummer DE210454451
Geschäftsführung: Torben Haagh, Richard A. Worden, Michael R. Worden
