Jose Ramon Reboredo Mera

Head Data Analytics & AI Grupo Pinero

Conference Day 1, Thursday, 4 December 2025

5:40 PM Masterclass B: Enabling Hyperpersonalization with AI: Data Strategies That Actually Scale

Personalization promises high-impact engagement, but most initiatives collapse under fragmented data, weak governance, and models that don’t scale. This masterclass explores how to design the data foundations and AI strategies that make hyperpersonalization sustainable — moving beyond pilots to enterprise-wide execution.

• Why most personalization initiatives stall without solid data foundations, and how to avoid common pitfalls

• Architecting scalable personalization with clean, connected, and governed data for AI-driven workflows

• Practical strategies to align data quality, orchestration, and AI models to deliver real-time, personalized experiences at scale

• Data Foundations for an agentic workflow orchestration

Conference Day 2, Friday, 5 December 2025

12:00 PM From Centralized to Federated: Scaling AI Across the Enterprise at Grupo Piñero

• How a global organization transitioned from a centralized AI unit to a federated model, redefining roles and responsibilities across business functions

• Lessons learned from building a cross-functional AI culture — from AI product owners and prompt engineers to data domain stewards

• Practical insights into business-user enablement, governance balance, and training programs that make AI adoption sustainable and scalable

• Insights into how new team structures align with regulatory expectations and support

scalable, cross-functional AI deployment.

Check out the incredible speaker line-up to see who will be joining Jose Ramon.

Download The Latest Agenda

In Partnership With:

Connect With Us

Questions?

Tel: +49 30 52001534

E-mail: eq@iqpc.de

Imprint:
Company information according to § 5 Telemediengesetz
IQPC Gesellschaft für Management Konferenzen mbH
Address: Rosenstrasse 2, 10178 Berlin, Germany
Tel: 49 30 52 001 534
E-mail: info@iqpc.de
Registered at: Amtsgericht Charlottenburg, HRB 76720
VAT-Number: DE210454451
Management: Torben Haagh, Richard A. Worden, Michael R. Worden

Impressum:
Firmeninformationen entsprechend § 5 Telemediengesetz
IQPC Gesellschaft für Management Konferenzen mbH
Adresse: Rosenstrasse 2, 10178 Berlin, Germany
Telefonnummer: 030 52001534
Email Adresse: info@iqpc.de
Registereintragungen: Amtsgericht Charlottenburg HRB 76720
Umsatzsteuer- Indentifikationsnummer DE210454451
Geschäftsführung: Torben Haagh, Richard A. Worden, Michael R. Worden