Rewiring The Marketing Engine:
Moving Gen AI From Pilots to Performance

24 - 26 November, 2025 | Hilton Syon Park, London, UK

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Elaine Mullan

Head of Marketing & Business Development Corlytics

As the Head of Marketing & Business Development at Corlytics, Elaine leads the marketing strategy and execution. With over 20 years of experience in FinTech marketing, she has a proven track record of delivering results-oriented marketing programmes across multiple jurisdictions including APAC, EMEA, South Africa, and USA, and has established a strong reputation in the FinTech industry.

Generative AI for Marketing Summit 2025: Tuesday, 25 November 2025

2:30 PM Panel Discussion: Experience Isn’t Redundant – Reframing Age, Gender & Leadership in the Age of AI

Inclusion in the AI era means more than just access to tools — it means visibility, voice, and value.

This cross-generational conversation explores how age and gender bias are playing out in AI-led transformation, and what it really takes to create inclusive leadership opportunities across marketing.

Are mid-career women being quietly excluded from AI-driven marketing transformation?
The myth of the ‘digital native’: who’s really equipped to lead in an AI-powered era?
What ageism and gender bias look like in practice and how to call it out
The value of lived experience: why leadership can’t be replaced by prompts
How allies, advocates and organisational culture can drive inclusive change

Check out the incredible speaker line-up to see who will be joining Elaine.

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