Joe Williams

Head of Immersive Voodoo Immersive

Generative AI for Marketing Summit 2024: Wednesday, 28 February 2024

2:20 PM CASE STUDY: Assessing Emerging Technology For Commercial Gain & New Revenue Streams

Join Joe Williams, Head of Immersive at LadBible Group to discuss how they are assessing and evaluating emerging technologies, from Generative AI to XR to Virtual Worlds, as a driver to unlock new revenue streams. Reaching a monthly audience of over 584 million each month across their channels, LadBible Group is a leading voice in online content publishing. Joe heads up their taskforce to review nascent technologies to identify new opportunities to amplify mainstream audience engagement and identify new business models for future growth. 

  • Examining strategies for identifying, assessing and evaluating use cases for emerging tecnology 
  • Building incremental blocks to provide a viable route to take emerging technology to the mainstream 
  • Focussing on commercial growth, new revenue streams and aligning innovation to organisational objectives 
  • Formalising your approach to technology assessment

Check out the incredible speaker line-up to see who will be joining Joe.

Download The Latest Agenda