DATA GOVERNANCE TO AI: NAVIGATING RETAIL'S DATA CHALLENGES
9 - 10 July 2025 | Hilton Syon Park, London
Ashwin Basu
Senior Global Account Director, EMEA Treasure Data
Ashwin Basu is a senior account director at Treasure Data, where he helps global retailers harness first-party data and AI-powered solutions to transform customer experience. With a strong background in data strategy, technology, and customer success, Ashwin blends deep technical understanding with a focus on driving real-world outcomes. He partners with Fortune 500 brands to activate CDPs, deliver AI-driven personalization, and create seamless, connected customer journeys. For over a decade, Ashwin has worked at the intersection of data, AI, and retail—helping brands turn complex challenges into measurable results.
Day 2
9:25 THE FUTURE OF RETAIL - HARNESSING AGENTIC AI, DATA, AND CDPS FOR HYPER-PERSONALISED CUSTOMER EXPERIENCES
In a highly competitive retail landscape with evolving customer expectations, creating connected experiences is paramount for success. Join Ashwin Basu to explore how leveraging a Customer Data Platform (CDP) can revolutionise retail interactions and drive revenue and growth. With a unified view of customer data, retailers can anticipate needs, personalise offers, and seamlessly orchestrate multichannel journeys. By harnessing the capabilities of Agentic AI alongside advancements in predictive analytics, personalised content generation, and real-time recommendations, retailers can deliver hyper-personalised, real-time experiences that not only nurture customer loyalty but also propel business expansion. Through relatable narratives and real-world examples, we will showcase the transformative synergy of customer data and AI, culminating in the creation of personalised, engaging, and efficient customer experiences.
Check out the incredible speaker line-up to see who will be joining Ashwin.
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