DATA GOVERNANCE TO AI: NAVIGATING RETAIL'S DATA CHALLENGES
8-9 July 2026 | Hilton Syon Park, London
Day 2
8:00 - 8:40
REGISTRATION & COFFEE
8:40 - 8:50
OPENING ADDRESS FROM THE CHAIR
Brian Jones -
Founder/Director,
Atlantic Cedar Limited
8:50 - 8:55
LIVE POLLS
8:55 - 9:25
FOMO VS FEAR – GUIDING RETAIL THROUGH THE DATA EVOLUTION
Brian Jones -
Founder/Director,
Atlantic Cedar Limited
Sam Middleton-Bray - Head of Data, FatFace Ltd
Retail has always lived with disruption, but the pace of change today (especially around AI and data) is creating a real divide. On one hand, there’s huge pressure from the C-suite to jump on AI, to innovate fast, and to show results. On the other, there's real fear — concerns around cyber exposure, data governance, burnout from constant tech change, and whether teams are even ready for this level of transformation.
As a Head of Data/CDO, how do you navigate that tension? How do you avoid becoming a blocker to innovation, while also protecting your teams and ensuring they’re engaged, safe, and genuinely bought into the journey?
9:25 - 9:55
THE FUTURE OF RETAIL - HARNESSING AGENTIC AI, DATA, AND CDPS FOR HYPER-PERSONALISED CUSTOMER EXPERIENCES
Ashwin Basu -
Senior Global Account Director, EMEA,
Treasure Data
In a highly competitive retail landscape with evolving customer expectations, creating connected experiences is paramount for success. Join Ashwin Basu to explore how leveraging a Customer Data Platform (CDP) can revolutionise retail interactions and drive revenue and growth. With a unified view of customer data, retailers can anticipate needs, personalise offers, and seamlessly orchestrate multichannel journeys. By harnessing the capabilities of Agentic AI alongside advancements in predictive analytics, personalised content generation, and real-time recommendations, retailers can deliver hyper-personalised, real-time experiences that not only nurture customer loyalty but also propel business expansion. Through relatable narratives and real-world examples, we will showcase the transformative synergy of customer data and AI, culminating in the creation of personalised, engaging, and efficient customer experiences.
10:05 - 10:35
ONE-TO-ONE BUSINESS MEETINGS & NETWORKING
10:40 - 11:10
ONE-TO-ONE BUSINESS MEETINGS & NETWORKING
11:15 - 11:45
ONE-TO-ONE BUSINESS MEETINGS & NETWORKING
10:05 - 10:35
ONE-TO-ONE BUSINESS MEETINGS & NETWORKING
10:40 - 11:10
THINK TANK: LEVERAGING AI AND UNSTRUCTURED DATA TO ENHANCE CUSTOMER PERSONALIZATION
Saverio Serafino -
Consumer Value Creation (CRM) & Data Analysis Director,
Zegna
11:15 - 11:45
ONE-TO-ONE BUSINESS MEETINGS & NETWORKING
11:45 - 12:15
TANDEM PRESENTATION: DATA CULTURE: THE SECRET INGREDIENT IN RETAIL'S DIGITAL RECIPE
Carly Davies -
Head of Data Culture,
Co-op
Nick Blewden - Data Director, Co-op
12:15 - 12:45
BALANCING DATA GOVERNANCE AND BUSINESS AGILITY: THE RETAIL DATA LEADER’S PLAYBOOK
Matt Court -
Head of BI and Data Governance,
Gymshark
12:45 - 13:45
NETWORKING LUNCH
13:45 - 14:15
ONE-TO-ONE BUSINESS MEETINGS & NETWORKING
14:20 - 14:50
ONE-TO-ONE BUSINESS MEETINGS & NETWORKING
13:45 - 14:15
ONE-TO-ONE BUSINESS MEETINGS & NETWORKING
14:20 - 14:50
THINK TANK: (DON’T) BELIEVE THE HYPE– PREDICTING FUTURE TECHNOLOGY TRENDS
